Organisation Theories

Interpersonal Interaction model

Role Structure  This is where my placement falls into on the interpersonal interaction model. The role culture is a culture where there is a  rule of law with clear responsibility and rewarding systems. It provides stability, justice and efficiency. Weakness is impersonal operating procedures and stifling of creativity and innovation.

Risk and feed back model Work hard play hard culture (sales driven)

Recession

(2010) Miller “Recession is the state of the economy declines; a widespread decline in the GDP and employment and trade lasting from six months to a year.”

Due to the recession clients can not afford to be having massages and treatments to help them pre and post exercise to either relax or help with injury.

 They are working more on cutbacks and promoting what they have to offer in order to boost the clientele from what it was in 2010. Consisting of Cheap packages for couples to have treatments, Buy one get one half price on treatments, When clients have a treatment they get 10% of the products used,Putting brochures in the local community to draw people in from the near by areas, Taster treatments in the local area to draw people in for the full treatments and Christmas shopping and pamper days.

Physical Structure

People associate experiences with particular places and this allows physical structure to evoke meaning.

People link organisations physical structure to social status which can increase productivity.

Positives of My Organisation

Communication at Aqua sauna is a positive side to the organisation and on how each memeber of staff at all levels work together. 

 At Centre Parcs / Aqua Sauna the communication between different levels of staff from the manager to the supervisor, then to the general staff. At Aqua Sauna there is a morning briefing to prepare them for the rest of the day. This is where the manager and the supervisor appoint the general staff specific jobs and what massage rooms they will be working to give different treatments. The different members of staff are qualifies in different types of massage therefore the manager has to make sure they assign the right treatments to the qualified members of staff. (2004) Graham et al “We describe specific clinical experience in the application of briefings, properties of high reliability care.”

 This quote relates to the briefings that occur in the workplace and by the briefings taking place it gives the customer a high level of care. A briefing also takes place in the afternoon after their shift has finished this round’s off the day and briefs the staff on what went well and what needs to be improved for the future. The briefing also gives them feedback from what their client has said about them and their level of care and effectiveness of the massage. The clients are asked to fill in a questionnaire on their masseur and to hand it in at reception this is then where the manger collects them from at the end of the day and shares the feedback with each member of staff. This gives the staff praise where earned and criticism to work on.

Governemnt initiatives used at my placement.

There are many contemporary issues and government initiatives in sport at this present time such as the Recession, health initiatives, Sport England, 2012 Olympic campaign, Lottery funded for schools, every child matters and obesity in sport.

¢2012 Olympic campaign

(2006) www.bbc.co.uk/sport  “A national School Olympics and a £600m funding package for athlete training were the key parts of Gordon Browns plan.”

¢Lottery Funding

(2010) http://www.uksport.gov.uk/ “UK Sport supports the UK’s top sportsmen and women, and those on the performance pathway, to train and compete against the best athletes in the world, by funding sports national governing bodies and direct to athletes through personal awards.”

¢Every Child Matters

(2009) http://www.dcsf.gov.uk/ “Interlinked with youth Sport Trust and Sport England to ensure that all children and young people have access to a varied and stimulating range of sports. Encouraging young people to adopt healthier lifestyles, enjoying sport in a safe environment and striving to achieve success are all key aims of the Every Child Matters agenda.”

These Campaigns besides the recession are mainly effective in sports clubs, schools and gyms they don’t really come up in the leisure industry

What can go wrong within the organisation

Through completing the SWOT annalysis the main (Threat) found for Aquasauna is that council run buisnesses like gyms and leisure centres are offering the same services as Aquasauna but a cheaper rate, therefore due to the current climate (recession) The clientel will lower at private .

Personal run buisness like sports massage buisnesses are paying rent to the council to hold their buisnesses within the leisure centre and the clienttel are paying for the services within their memebership prices. (Getting more for their money)
This is a positive for the individual buisnesses as it is easy money, but for private run buisnesses like Aquasauna this is a threat to their buisness and profit.

Graph to show the seasonal profit for the year 2010

According to this graph the peak of sales are throughout the summer season and winter period . This could be due to seasonal offers that Aquasauna have to offer around these dats, Christams packages and Two for one offers . Around the January mark aquasaunas profit margin falls dramatically , this could be due to Gym Memberships inclining for the new year in the council run leisure centres.

How does the placement refer to the Systems and Model

Structure and operation of the organisation

Centre Parcs is a very large organisation and as a large structure within the organisation also the members involved to make up the structure work to build a successful operation of Centre Parcs/ Aqua Sauna. Including things like health and safety such as fire exits and first aid and communication with the staff.

PEST Analysis

PEST Analysis

Political ·         GP Referral ·         Coshh ·         NOP (Normal operating procedures) ·         EAP (Emergency action plan)	Economical ·         Lottery Funding ·         Promotional Vouchers ·         Seasonal Offers
Social ·         Christmas events ·         Couple Packages ·         Leaflets ·         Local community publicity ·         Age group days (Elderly) ·         Gender Groups (Lady day)	Technological ·         Computerised Rota ·         Timetable (Daily Plan)

Sections within the organisation

Swimming pool – The swimming pool at Centre Parcs is lottery funded, the lottery fund is given to them at the beginning of every tax year, when first given the lump sum of money they built the pool and all the remaining facilities like changing rooms and so forth. The money now is used to keep up the maintenance and cleaning of the pool. The lottery work very closely with Centre Parcs and are very involved and interested in how the money is being used and if they a budgeting the amount of money correctly.

Gymnasium – The Gym at Centre Parcs is actually an organisation on its own. It is a Fitness First health club. (2009) www.fitnessfirst.co.uk “Fitness First is the largest privately owned health club group in the world with over 470 Fitness First clubs worldwide reaching over 1.3 million members in 13 countries.”  The gym at Centre Parcs basically runs itself it does work in partnership with Centre Parcs. For example members at the gym often come to the spa, Aqua sauna for either a massage or just a chance to relax in the sauna or any other facilities. Therefore the gym does bring in custom and it is reciprocated back to the gym as many of the guests apply for week or even just day passes to use the gym facilities while on vacation. The Fitness First gyms equipment is modern and reliable; the equipment in the gym includes treadmills, cross trainers, rowing machines, recumbrance bike, free weights, multi gyms and weight machines.

SWOT Analysis

Strengths ·         Affordable ·         Calm  Environment ·         Friendly working atmosphere	Weaknesses ·         Not openly publicised ·         Vast business can come across as not being
Opportunities ·         Chances to expand ·         Lottery funding ·         Electronics could be used more	Threats ·         Council run businesses (Cheaper)